The sweaty-startup movement reflects the growing awareness among young entrepreneurs that coming up with the next billion-dollar tech company isn't a reality for most.
But some do start from scratch, including Huber. He said that when he graduated from Cornell, in 2012, his friends were all trying to take their business ideas to Silicon Valley or raise venture capital. Huber and his business partner, Dan Hagberg, had another idea, one that posed less risk and less competition.
This is the kind of advice that got him Twitter famous over the past year. His appeal lies in his frank talk about money, rejection of risk, and belief that unsexy businesses hold significant financial opportunity for those outside the Silicon Valley bubble. "I could share my entire playbook, what I'm paying for properties, how much those properties are making, and what's the worst thing that could happen?" Huber said.
Ahead of the move, he set up a website and a Google business listing for commercial janitorial services. This"map hacking" approach would give his business visibility in local Google searches without competing with national brands for search-engine optimization.
Too many rules from big companies. No freedom at work.