Why the Beauty- and Wellness-Obsessed Are Turning to the Age-Old Practice of Herbalism

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It's trending, although we wouldn't necessarily call it a 'trend.'

It's trending, although we wouldn't necessarily call it a "trend."Author:Jessica L. YarbroughUpdated:Oct 10, 2019Original:Oct 10, 2019Every Thursday, Rachelle Robinett has a standing residency at a hip, cozy spot in New York City's West Village neighborhood. Her sets last anywhere from 45 minutes to an hour, depending on the crowd; but if you're not the type for a live performance, Robinett's talents can be streamed online, as well.

But what does an herbalist do? In short, herbalists use plants to heal. "An herbalist is someone who is trained and knowledgeable in the practice of plant medicine for total wellness; for treatment, prevention and nutritional support," Elizabeth Dorow, an herbalist and co-founder of skin-care brand Ona Organics, tells Fashionista. "An herbalist will take a holistic approach to ailments, considering the physical and emotional needs of the individual.

Since it's largely based on tradition, passed-down recipes and communing with the land, there's not a particular training program or certification that transforms one into an herbalist. "It isn't a regulated title like an M.D. or R.D.," Barbara Close, an herbalist and the founder of Naturopathica, tells Fashionista. "Herbalism is an art that's primarily passed through experience and apprenticeship.

"As it becomes more and more popular, there’s a call towards certifications," says Robinett, who is certified herself. "There are fabulous herbalists with decades of experience that exist within and without of the systems — and the school-taught education isn’t always necessarily the best." "This mentality is what has shaped our holistic approach to skin health from the beginning and allowed us to look at stress, diet and lifestyle as factors that show up on the skin," says Close. "We heal from within." If you've given into the skin-care supplement craze — perhaps with a stress-busting "dust" from Moon Juice, or makeup artist Bobbi Brown’s new beauty tea — you’ve scratched the surface of botanicals-as-beauty.

Considering the sheer number of "inner beauty" supplements on the market and natural skin-care ingredients available to the masses, do you really need your very own herbalist? Well, I guess that depends on your definition of need.

 

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