Abuja, Nigeria: Wednesday, July 3, 2024. Colgate Palmolive Tolaram, manufacturers of Colgate, the world’s leading oral care brand in Nigeria, has signed a Memorandum of Understanding with the federal government through the Federal Ministry of Health and Social Welfare to deepen awareness about oral health nationwide.
The Minister, represented at the signing ceremony by the Director of Teaching Hospitals, Dr. Anuwa Ogbonnaya, noted that oral diseases disproportionally affect the poor and socially disadvantaged members of society. He added that the partnership will encourage more private and public partnerships to address oral health challenges in the country.
“We are very delighted about this partnership with Colgate. The Federal Ministry of Health has endorsed all Colgate initiatives as part of this agreement. Also, the Federal Ministry of Health has enlisted Colgate as its official health partner for any of its activities”, he said. Daruka disclosed that the brand has reached over 10 million children in different rural parts of the country with free samples of toothpaste and toothbrushes. He stated that Colgate’s expert scientific formulas are among the best in the world, and the company has a strong leadership presence in 200+ countries. He stressed further that Colgate is the fastest-growing brand in the Oral care segment in Nigeria for the year 2024 and recently got certified as the “World’s No. 1 Oral Care Brand.
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