'Tired of fighting' Estée Lauder, Bobbi Brown is ecstatic to be her own boss again

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'I believe wellness and beauty are interconnected. The better you feel, the better you look,' Bobbi Brown says on pivoting from cosmetics to building a health and wellness empire.

Serial entrepreneur and beauty icon Bobbi Brown has a simple code that has helped her on the path to success, and it's one anyone can follow, no matter what their age or circumstance: "Do what you love, take chances, and do something different. It's OK to break the rules."

As she recalls,"walking away from the company with her namesake on its 25th anniversary was a tough decision. But I felt it was time to move on. I had a different idea of the direction the company should go than others. I was tired of fighting." That was her"aha moment," when it dawned on her that she had lost autonomy and what she really wanted was to be her own boss again.

While beauty remains a focus for the 61-year-old, makeup is not the main vehicle anymore. Her new product line, called Evolution 18, is a range of dietary supplements and wellness products that align with her philosophy of"beauty from the inside out." So does her website that aims to educate people on wellness, food, beauty, business, travel and more.

Why didn't she decide to rest on her laurels after achieving success in the beauty industry?"It's because I want to continue to empower women, teach confidence and simplify their life." She also admits that being entrepreneurial is in her blood and retiring is not something she is ready to do.

 

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I swear I read the headline but only saw a Jack n the box commercial and thought to myself, WTF does Bobby Brown know about WELLNESS? Then I saw a white chick (Bobbi) 80's child mistake

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