Opinion | How the Kardashian family’s detox ads feed into the scams and lies of diet culture

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Opinion | S. Bryn Austin: The feud between Kim Kardashian and Jameela Jamil has done more to expose detox tea lies than the FDA. - NBCNewsTHINK

If I’ve learned anything from the last few days of the Jamil-Kardashian celebrity brouhaha, it’s that sometimes one of the most effective ways to battle celebrity pseudoscience is with other celebrities. Jamil’s campaign is already having ripple effects. Just look at the story of Iman Hariri-kia, a brave young journalist who was flooded with gratitude on social media last month whena heart-wrenching personal account of her own abuse of detox tea laxatives as a teenager with an eating disorder.

As scientists, we are taught to be steady and empirical at all times — for good reason. My point is not that all that evidence we’ve spent our careers generating is for naught. It’s just that, well, we’re often no match for a well-timed, brilliantly targeted celebrity takedown. But that takedown wouldn’t be possible without the factual evidence we’ve devoted our lives to collecting. It may be a strange alliance, but it’s working.S. Bryn Austin, ScD, is a professor at the Harvard T.H.

 

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THINK Who's the crap is 'Jameela Jamil?'

THINK Jameela is the body positive hero that we need.

THINK Oh no, they're back - the Fauxlebrities!

THINK Does kim think she is hot ? Lol

THINK ENOUGH OF THESE FAKES!!

THINK To quote PT Barnum there is a sucker born every minute. What better way to promote snake oil than to have beautiful women peddle it. Or to have celebrities peddle it. Stricter FDA oversight, but that would cut into profits so can't have that.

THINK I'd sooner watch a documentary about animals, which is way more enlightening, than an episode of this synthetic family.

THINK

THINK Kendal really has become the beauty of the K clan! Kim is so artificial now she looks much older then she is

THINK Hey

THINK

THINK Only to have an important name in the publicity is enough to make a disaster very danger.

THINK What a waste of time I could never regain if I sat through even a minute of watching this unstable family.😂

THINK I have never watched an episode of The Kardashian’s...

THINK jameelajamil Yesssss girl🙌🙌

THINK pic of GAS-Nothing-Spin-Gas and people buy it!

THINK These bitches do nothing to contribute to society!

THINK Waste of news space.

THINK Now this is a true Shyt family! every single one Garbage

THINK Ya know what else is a goddamn travesty? That Kylie Jenner is a billionaire for being uneducated and doing absolutely jack sh*t that’s meaningful or constructive to society

THINK So glad this headline is gibberish to me

THINK Imagine buying something because you watched an ad with a Kardashian. These people should be shunned from society.

THINK The fact that anybody cares about them, or what they have going on is mind blowing. I think that's the real headline..

THINK RealNews! No.

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