A billboard from the AIDS Healthcare Foundation along the westbound 10 Freeway near the site of the Coachella Valley Music and Arts Festival is meant to be seen by people leaving the event. It resulted in festival organizers asking for its removal. A billboard near the Coachella festival advertising free sexually transmitted disease testing should be removed, concert organizers said — but the group behind it says the message is staying put.
Farmer said Jason Bernstein, an attorney for AEG Presents — the parent company of Goldenvoice, which organizes and promotes Coachella — contacted the foundation’s media placement company to request the billboard’s removal.Farmer said “they felt that there was a copyright infringement” and asked that the billboard be taken down within 48 hours.
Though Farmer said the foundation doesn’t have data on the level of STD transmission at Coachella, the location provides an opportunity to spread the word about the available services. The Coachella festival takes place two consecutive weekends, April 12 through April 14 and April 19 through 21. Each weekend features three days of music and art. Most festivalgoers stay at festival campsites or nearby lodgings.Harriette Cole: I won't say yes unless he proposes with a million-dollar ringHarriette Cole: He acted hurt, but he has been hurting me for years
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