The variety of workouts makes shopping for fitness a thing as habits acquired during the pandemic stick.Dallas must be working up a sweat if the fitness industry is pumping out commercial retail real estate stats for the record book.
Strip shopping centers tucked in neighborhoods like this one on Forest Lane in Dallas are prime spots for boutique fitness concepts. Orangetheory Fitness, a boutique franchise based in Boca Raton, Fla., has 30 locations in the Dallas-Fort Worth.New entrants to the market and others that are actively backfilling include EoS Fitness, Fitness Connection, LA Fitness, 24 Hour Fitness, Planet Fitness, Crunch and Club 4 Fitness.
“Consumers are saying we want more places to work out and near me, convenient to me from work or home,” Young said.Eos Fitness was founded in 2014 and moved its headquarters to Farmers Branch from Carlsbad, Calif., in 2022 to better execute on plans to have 50 locations — each about 40,000 square feet — in Dallas-Fort Worth and Houston by 2028.
“We’re looking at Dallas and Houston that have a lot of aging and outdated product where we can come in and do well,” said Reiseman, “and beyond into places like Prosper that don’t have a fitness player.”