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We adhere to structured guidelines for sourcing information and linking to other resources, including scientific studies and medical journals., hoping to cut down on costs for everyday essentials. But while chains such as Dollar General and Dollar Tree are still managing to offer lower prices than retailers like Walmart or Target, experts warn that they are actually charging you more through one secret strategy: shrinkflation.
"Instead of increasing the price of a product, something that would be immediately evident to consumers, producers reduce the size of the product while maintaining the same price," the experts at CFI explain."The absolute price of the product doesn't go up, but the price per unit of weight or volume has increased. The small reduction in quantity is usually unnoticed by consumers.
But it seems that some retailers are utilizing this strategy more than others. Dollar stores such as Dollar General and Dollar Tree areAccording to the business magazine, these items cost more per unit price at dollar stores than they do at other large retailers. For instance, a six-pack of 3.17-ounce bars of Dove sensitive soap costs. So the cost per ounce of soap is about five cents less at Target compared to Dollar General, despite the seemingly higher price tag.explained.
"That doesn't mean, however, that shoppers won't notice that they are getting less for their money even without obvious price hikes," Numainville said.flagged"Dollar Tree shrinkflation" by showing a four-pack of Fruit Roll-Ups that had been reduced to a three-pack."And likely cheaper for more at Walmart," one person replied in the comment section."Dollar Tree is almost always a ripoff when you check the per ounce price.