The relationship between medical insurance companies and Virgin Active and Planet Fitness have come under fire, with the matter escalating to the competition tribunal., Antonio Iozzo from the Body Action Gym based in Bedfordview, Johannesburg, said that wellness rewards programmes offered by Discovery Vitality, Momentum Multiply and Sanlam Reality are anti-competitive as they aren’t offered to smaller independent gyms, limiting expansion.
Although Body Action previously took the matter to the Competition Commission, it ruled against it, which forced Lozzo to self-refer the complaint to the Competition Tribunal. Discovery added that it has long-term beneficial partnerships with hundreds of gyms , which allow their members to earn Vitality points.