"It's dropped off dramatically," Yaccarino told CNBC."But you can never ever take your eye off any competition."
Meta is hoping that adding new features to Threads will help entice users to regularly use the platform, per Reuters. "X is no stranger to competition, many have tried over the years," Yaccarino added. She said that's because Twitter was"leading the way" by first introducing the likes of hashtags and
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