As mining companies brainstorm ideas on how to attract new workers to the industry, one thing is clear: the sector has an image problem.
“What’s fascinating… money is no longer the primary driver,” Duval said. “That individual will sacrifice compensation for the latter job of using that technology. The mining engineer said the exciting and changing nature of the industry, and the feeling that she’s part of a family, are what have kept her in the industry for more than 30 years. And she believes those aspects will appeal to younger generations, too.
“It's the actions you take that are going to make the trust with the communities where you operate, and that is a fundamental for licence to operate. We need to listen and work together in order to supply the metals that are required for climate change that is happening today.” Frank Demers, Vale’s head of Ontario Mines, admitted that solving the recruitment issue — and how to train new employees adequately — are the kinds of things that keep him up at night.
“We’re trying to promote the mining industry right through the curriculums in the schools across Canada,” said Espley, who serves as vice-chair of the CIM’s Health and Safety Society.
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