Bellabeat Ivy review: wellness in a pretty package

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For once, a femtech device that isn’t quite as cringey.

, but you’ll still pay a minimum of $239 for an annual membership. The Ivy, which also offers an optional Coach membership for $9.99 a month with a six-month trial, is par for the course.

Of all these options, the person who should get the Ivy is someone who prioritizes privacy, style, and reproductive health but has little desire for a data deluge or distractions. It’s best for people who find fitness trackers and smartwatches bad for their focus or mental health — for folks who hate charging their devices and would honestly rather feel like they’re not wearing a piece of technology at all.

 

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