Bessemer Venture Partners has invested in the NFT marketplace OWND, which it found through its DAO.Their marketplace curates NFTs from top brands in fashion and apparel such as Nike.
That's how OWND, the marketplace for non-fungible tokens that Bach Ryhl and Lunau Liechti founded, became the first startup deal sourced by Steel DAO, which Bessemer launched in March. OWND has raised $750,000 in pre-seed funding from Bessemer alongside Skyfall Ventures, based in Oslo, Norway, and byFounders, based in Copenhagen
As crypto began capturing mainstream attention, he and Lunau Liechti, 18, turned their attention to the space. Bach Ryhl read all the crypto-related articles he could find on Medium and took a Web3 course on Udemy. "We want to make it as easy to buy a Nike NFT as it is to buy a Nike sneaker online," Lunau Liechti said.