– When New York's first licensed recreational marijuana outlet opened last month, the chief of the state's Office of Cannabis Management, Chris Alexander, proudly hoisted a tin of watermelon-flavored gummies above the crowd.
Now as cannabis shops proliferate across the country, the same concerns are growing over the packaging and marketing of flavored cannabis that critics say could entice children to partake of products labeled “mad mango,” “loud lemon” and “peach dream.” New York, which legalized recreational marijuana in March 2021, forbids marketing and advertising that “is designed in any way to appeal to children or other minors."
and that officials worry are selling unsafe products. Once packaging and marketing standards are established, the illicit marketplace will likely not comply, experts say. Less settled are the health repercussions from vaping, particularly among children whose bodies and internal organs have yet to fully develop.
“There is more scrutiny on the tobacco industry, and very, very little in terms of rules, regulations, scrutiny, limitations when it comes to the cannabis industry,” she said.
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