Equinox gym bans new memberships at start of year and people have thoughts

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Equinox gym bans new memberships at start of year and people have thoughts Equinox

"January is a language we don’t understand," the company said in a tweet posted to social media on New Year's Day, a day on which many people try to kick off their fitness journey.

platinum member, and I don’t want to support a gym that shames people for setting fitness goals during ANY month of the year— it can have a large public health impact for a gym to support their members even if 90% drop off after.

 

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Zero Toronto connection to this inane, useless story. BlogTO gets worse with each passing day

I absolutely love this. Transient members who aren't serious and will just cancel looking for refunds are the worst. Just temporary gym pollution. They arent and never will actually improve themselves. It's a fallacy to think Jan 1 you're going to actually do it this time. Lol

They're not wrong.

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