India wants people to eat more sugar to cut oversupply

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Mills begin an online campaign to boost domestic demand despite health warnings

Workers harvest sugarcane in a field in Maharashtra, India. Picture: REUTERS/Rajendra JadhavIn a world where sugar has attracted increasing scrutiny for its effect on health and obesity, there are moves afoot in the biggest-consuming country to persuade people to eat more of the sweetener.

To push forward their initiative, the mills have begun an online campaign to boost domestic demand, involving workshops and webinars, where everyone from nutritionists and endocrinologists, to public health experts and medical practitioners will share their expertise and knowledge. Consumption in India has stagnated at 19kg per capita per year compared with a global average of 23kg as social media campaigns saying the cane-based sweetener is unhealthy discourage people from eating it, according to the association. Per capita consumption growth between 2000 and 2016 was among the lowest in the world, it said.

 

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That should solve everything

What a silly idea!!

Brilliant plan. Must be a politician that came up with that plan...

Why a Sweet Tooth Spells Trouble for Your Heart – Health Essentials from Cleveland Clinic

Simple lower ur price

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